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University of Saint Francis
CHALLENEGE /
The University of Saint Francis approached SONOEDU with the challenge of increasing their student applicant rate and enrollment.
SOLUTION /
SONOEDU met with the admissions team to analyze their activities, interviewed students & staff and audited their marketing activation efforts. We came back with a strategic marketing plan and a new scholarship program titled Pay It Forward. We executed the new campaign and scholarship program through TV, OOH, print materials and digital.
RESULTS /
USF saw an increase in the school's net revenue by 34% over a 3-year period and an increase in new student deposits by 47% over the previous 3 years.
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